Have you ever wondered why a tire company became the authority on fine dining? It all started in the late 19th century when there weren't that many cars on the road so the Michelin brothers decided to put together a book to promote auto travel and, in turn, boost tire sales. The first free book included information for motorists like maps, tire repair tips, fuel locations, accommodations and places to eat. Readers showed interest in the restaurant and hotel information so in the 1920s Michelin begin hiring critics to anonymously access and review restaurants. In 1926 the star system began with just single stars but by 1931 the three star system made its debut and is still used today.
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