Though a relatively new company (3 years) Liquid Death is doing nicely having been recently valued at $700 million. At this point a person might be wondering what kind of beverage has a name like,"Liquid Death" and probably your last guess would be mineral water from the Alps but that is what Liquid Death is. People are drinking it in place of beers or other alcoholic beverages because the cans/name is a conversation starter on its own allowing a person to stay hydrated and sober and still join in on the fun. Though I haven't actually looked I don't think it is widely available yet in the US but should be soon. It's also a plus that it comes in cans instead of plastic.
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