Just when you think you've heard it all along comes a NFL quarterback who signed a lifetime contract with Hellmann's mayonnaise because he's famous for using it in his coffee instead of a creamer or cream. Different strokes for different folks and all that but doesn't it seem like it would just curdle? and even if it didn't curdle how would oil, egg and salt compliment the taste of coffee? Maybe it's a southern thing? After some further research I found out it started as a joke when he was out with his girlfriend and kind of snowballed from that point and now he is more famous for using mayo in his coffee than he is for his quarterbacking though that could change.
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