Yes today's post does have a remote connection to breasts but the real reason for using breasts for the title was a little experiment to see if it made a difference in readers,you know me and my experiments! The early McDonald's logo featured a plump character named Speedee (no relation to the Alka-Seltzer guy,at least I don't think so!),in 1960 the Golden Arches were introduced at the new symbol. Around 1968 the arches were slowly replaced with various renditions of the letter M with and without the word McDonald's. The company had really wanted to go with a different design but their design consultant informed them that customers unknowingly associate the logo with a pair of nourishing breasts. Kind of gives a new meaning to the "I'm Lovin' It" portion of the ads!
No comments:
Post a Comment